Union Park at Norterra

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Union Park – Phoenix, Arizona

Owned by USAA Real Estate and developed by Sunbelt Holdings, LRI provides marketing strategy, planning and implementation services for Union Park at Norterra. The 400-acre master plan will include 1,100 single-family homes, 1,100 multi-family units, a hotel, office space, a school site, and a retail corridor of specialty restaurants, shopping, and outdoor gathering areas.

Developer – Sunbelt Holdings

LRI provides brand development, marketing strategy, planning and marketing implementation services for Union Park at Norterra. Services include advertising, collateral, signage, e-marketing, social media, events, and builder relations with builders including Ashton Woods, BB Living Residential, Cachet Homes, K Hovnanian, and David Weekley Homes.